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“I had the pleasure of working with Pat on a 6-month marketing project. Multiple vendors and internal departments were at the table and the stakes were extremely high. Pat’s strategic vision and leadership were remarkable but it was his ability to focus on the root of the issue and move the project forward that were instrumental in the project’s launch and success.”

Ian Alexander
vice president of content management, EAT MEDIA 

“I have had the pleasure of working with Pat for several years and have found Pat to be a true professional. Pat’s strategic business and education insights have proved to be valuable for the organization on many occasions. Pat acutely understands how to recognize and quickly capitalize on these opportunities. In addition, Pat is adept at building internal and external partnerships. If you want to accelerate your business objectives, Pat is an excellent resource and a great person to have on board.”

Steven Owlett
Principal, Steven Owlett Strategic Marketing and Planning Consulting

“We hired Pat at UMUC to bring a fresh look at how we branded ourselves and, subsequently, marketed that brand to the world. Pat brought energy, creativity, integrity and … most important … results.”

Dr. Robert Myers
Consultant, Frank A. Casagrande Consulting LLC.

“Without reservation, I strongly recommend Pat to any organization that is searching for an executive who can improve their marketing and achieve profitable growth over the short and long-term.”

Dr. Gerald Heeger
former President, University of Maryland University College

“I worked with Pat for several years at a public nonprofit institution. Pat ran a strong and effective marketing organization that produced some of the highest growth in the institution’s history. He has a detailed understanding of marketing, recruiting, and operations in the education space enabling him to understand and operate within the big picture. He is a strong team player and an excellent colleague.”

Bob Gay
Senior Vice President Management Operations, Maguire Associates, Inc.

“Double digit growth in new student enrollments, stronger student retention and a more profitable and productive enrollment management effort. Pat has helped us (UMUC) build a student recruitment and retention process around our resources and our culture as well as the needs and expectations of our prospective and active students.”

David Freeman
Chief Marketing Officer, Career Schools at Career Education Corporation

“Pat possesses a unique combination of strategic marketing skills and tactical know how to get the job done.”

Bernie Joyce
President, HyperDrive

“Pat McGraw is one of the best strategic minds I’ve encountered in my 25 years in the industry. Pat is able to coordinate and complete on time, on budget, on plan. All with the eye constantly on ROI, and fine tuning the program as the results are analyzed.”

Jeff Armstrong
Principal, Armstrong Associates

“Pat combines solid direct marketing know-how with a keen understanding of higher education as a business practice very effectively. His expertise and insights in these two areas let to great work for UMUC.”

Lisa Magerl
Director, Client Services, Sequence Consulting

I had the pleasure of working with Pat when he consulted for Blackboard’s Online Program Management division. He is a wealth of knowledge, collaborative, and a true team player. With a background steeped in higher ed direct response marketing, he keeps a close pulse on industry trends and competitive insights. Pat is as proactive as he is strategic and would be a valuable addition to any organization he chose to partner with.

Jacqueline Hammond, Director of Marketing, Blackboard

Pat’s deep expertise in marketing for higher education was a huge asset to the group. He made savvy, experienced-based recommendations that were our highly valued by the client. Pat dug into a large data set and pulled out key, actionable insights that no one else saw.

In general, Pat is smart, incredibly hard working, likable, and a complete expert in the education domain. I will definitely seek him out as a resource on future projects, and recommend him to any organization as a high performing and valuable team member.

Steve Gaitten
Director Media Services, Hobsons 

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