A headhunter called today. Seems there’s a company searching for a Chief Marketing Officer and the headhunter wanted to know if I knew anyone that might be interested. So I asked if there was a job description – and what I heard was disappointing but not all that shocking. (The following is not the actual …
Here’s a great video from the folks at Salesforce.com that gives you a glimpse into their online video strategy. The questions I have for you, dear reader, is how can a business with fewer resources use online video? Let’s be honest, producing quality content costs time and money. It requires expertise that most companies don’t …
